Our strategy aims to ensure we are aligned and clear on our purpose, our vision and values, our commitments and our operating model.

Boral Toolkit

Boral Way

Our Boral Way is our Good to Great strategic plan on a page that provides a common and clear direction throughout our business.

Concentric circles illustrating Our Boral Way

Purpose and vision

Our Purpose – why we exist

Building something great.

Our Vision – where we are headed

We will build something great, where our people feel proud, customers are delighted, investors want to own and the community values our contribution.

Our values

How we behave and what matters to us

Boral Safety

SAFETY: We look out for each other and are committed to zero harm.

Boral Values Teamwork

TEAMWORK: We trust and help bring out the best in each other.

Boral Values Ambition

AMBITION: We always strive to be best in class in everything we do.

Boral Values Accountability

ACCOUNTABILITY: We own and deliver our commitments.

Boral Respect

RESPECT: We value others and treat everyone fairly.

Our Operating Model

Operating model: where we create, add and enable value

We play to our strengths and we play to win. 

We’re one strong team. 

Our operating model provides clarity and accountability. 

We are clear on where we create value, add value and enable value.

 

Infographic illustrating Boral's Operating Model

Our Commitments

We have long understood that people are our most important asset. It’s why we are firmly committed to building safe, engaged, diverse and inclusive workplaces. Our goal is to develop a culture where every person feels respected, connected and able to contribute to their full potential. 

Part of this work centres around our Zero Harm approach. Through it, we strive to eliminate all risks and hazards in the workplace that could potentially cause harm to people or the environment. That way, everyone who spends time at a Boral workplace can return safe and uninjured to their family at the end of the day. Our ‘Four Life Saving Rules’ are an important part of this work. 

We also take seriously our responsibility to manage dust across all of our sites and we are striving to lead the way through a comprehensive dust management framework. This is informed by our ongoing work with specialists and regulators to help ensure we are using modern management practices and dust control technologies to keep our people safe and healthy while at work.

Environment Absolutes

We operate in line with our licences and approvals, we are mindful of the impact we have on communities and the environment.

  • I work to minimise the impact of any Ground Disturbance
  • I manage Fuels and Chemicals safely and securely
  • I do the right thing and operate in compliance with Licences and Approvals

Life Saving Rules

These rules underpin our safety behaviours and safety culture which ensures we all work safely, to go home safe. Designed for use by employees, contractors and visitors, they form a checklist that can be used across the working day to identify – and neutralise – hazards. 

  • I am Licensed and Authorised to operate Boral assets, and have appropriate PPE
  • I follow Traffic Management requirements and Exclusion Zones
  • I am not impeded by Fatigue, Drugs or Alcohol, or the use of Mobile Phones
  • I check for Stored Energy before starting work
Zero Harm